Crawler access audit
Whether the AI crawlers can reach you at all. Most sites block one by accident, and blocking the wrong bot can take Google and Bing down with it.
Stop 01 · Get found
Be the business the AI recommends.
AI search optimization, also called GEO or AEO, is the work of getting your business named when a buyer asks ChatGPT, Perplexity, Copilot or Google's AI answers instead of typing a search. It is not a rebrand of SEO: different crawlers read your site, different rules control their access, and different pages get quoted. We measure where you stand today, fix what blocks you, and watch it every week.
ai assistantlive demo
who makes reliable garden tools
reading sourcesGPB
✦ AI answer
A name that keeps coming up isyourbusiness.com, recommended for transparent specs and consistently strong reviews.
your site: citedcompetitor: absent
This is the work: making your business the answer, on Google and inside the assistants people ask instead.
Drawn demo. Real method.
40%
of sessions to a brand we operate arrive from AI assistants, against an average of about 1% (Conductor, 2026). The data behind it is published. Read the measurement
What this covers
Everything on this stop.
Readability for AI
No major AI crawler runs JavaScript. If your content only appears after the page loads, it is invisible to them. We test with the crawler's own eyes.
Answer-shaped content
AI answers quote passages, not pages. Direct answers, question-shaped headings, tables and real numbers are what get lifted into a reply.
Entity and directory presence
When asked to recommend a supplier, assistants quote directories and profiles more than company websites. We build the profiles that get cited.
Citation tracking
We ask the assistants your buyers' actual questions every week and record who gets named, so visibility becomes a number instead of a hunch.
Monthly monitoring
The engines change their plumbing without warning. We watch the official sources daily and tell you when something moves that affects you.
The honest version
Most businesses are invisible here, and it is measurable.
Google searches have not fallen. Clicks have: around two thirds of searches now end without anyone visiting a website, because the answer appears on the results page. Meanwhile only about 45% of the businesses that win Google's local map pack are ever named by an AI assistant. Ranking well no longer means being recommended. The useful part is that this is checkable in five minutes on your own numbers, which is where we start.
Check your site free with our auditFree check
Automated report: which AI crawlers can reach you, whether your content is readable without JavaScript, your structured data, and one live query asking an assistant about your trade.
Audit
The same checks done properly by a person, plus Bing Webmaster and its AI Performance report set up, which is the only first-party record of AI citations that exists.
Fix
Crawler rules, server-rendered content, entity graph, answer-shaped pages and the directory profiles that get quoted for recommendation questions.
Monitor
Weekly citation tracking across engines, plus alerts when an engine changes the rules. Content work continues if you want it.
How it works
Four steps, in order.
Free check
Automated report: which AI crawlers can reach you, whether your content is readable without JavaScript, your structured data, and one live query asking an assistant about your trade.
Audit
The same checks done properly by a person, plus Bing Webmaster and its AI Performance report set up, which is the only first-party record of AI citations that exists.
Fix
Crawler rules, server-rendered content, entity graph, answer-shaped pages and the directory profiles that get quoted for recommendation questions.
Monitor
Weekly citation tracking across engines, plus alerts when an engine changes the rules. Content work continues if you want it.
You get
Free check same day · audit 1–2 weeksCrawler access reportNo-JavaScript readability testEntity graph + structured dataBing AI Performance set upDirectory profilesWeekly citation tracking
Engagements are a fixed-scope build with the price agreed before work starts, plus an optional monthly care plan afterwards. Every project begins with a free thirty-minute call.
System Routes did a great job with our website, SEO, and AI search optimization. They understood what we needed, communicated clearly, and were easy to work with throughout. The work has made a noticeable difference to our online presence, and I'd definitely recommend them for this kind of work.
Fair questions
Asked before, answered here.
What is GEO, and is it different from SEO?
GEO, generative engine optimization, is getting your business cited inside an AI assistant's answer. SEO earns a position on a results page. The difference is practical, not cosmetic: ChatGPT, Claude and Perplexity read the web with their own crawlers, none of which run JavaScript, and each is fed by a different index. A site can rank on Google and still be unreadable to all three.
How do I know if ChatGPT recommends my business?
Ask it the question your customer would ask, naming your trade and city rather than your company, and see who gets listed. That takes a minute and it is the first thing we do on a call. For a proper answer we run the same question across ChatGPT, Perplexity and Gemini every week and track how often you appear against your competitors.
Will you guarantee we get cited?
No, and nobody honestly can. Citations are decided by systems no agency controls, and they shift without notice: Reddit lost roughly 86% of its ChatGPT citations in a single week in August 2026. We sell the audit, the fixes and the monitoring. Anyone promising a number of citations is guessing, or worse.
How much traffic will this actually bring?
Less than you might hope, worth more than you would expect. Across 13,770 websites in Conductor's 2026 benchmark, AI assistants sent about 1% of visits, and the share is growing. Our own brand is at 40%, and we treat that as an outlier rather than a promise. The reason it still pays is quality: visitors arriving from an assistant have already been told you are the answer, and they convert several times better than search traffic.
Do we need an llms.txt file?
No. It is the most-sold non-solution in this field. Google has stated three separate times that it does not read llms.txt, and no major AI company has committed to using it in production. We ship one on our own site because it costs ten minutes and prospects look for it, and we tell you plainly that it changes nothing.
How long before anything changes?
Crawler and readability fixes take effect as soon as the engines next visit, often within days on Perplexity and Bing. Being recommended for competitive questions is slower and depends on your reputation off your own website, so think in months. On a brand new domain, three to nine months is the honest window.
Check it yourself
Don't take our word for any of it.
No testimonials written by us, no logos you can't check. Everything we claim on this page is something you can click and verify yourself, right now.
Price fixed before work starts
Your repository from day one
Working demo every Friday
30 days of fixes after launch, free
Book a call
Pick a time that suits you
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